Not long ago, before the drought in places like California and Canada and the relentless rains we have been experiencing in parts of the delta and midwest, it seems the "ag talk" was dominated by divisions in the industry. I'm referring to debates about organic vs conventional, GMO vs Non-GMO, small vs large, etc.
My Facebook and Twitter feeds were non-stop propaganda advocating one type of agriculture being superior to another, and poking fun at, or worse, anyone who "did ag" differently.
Recent events have proven that the one true threat to agriculture is NOT going to come from within our industry. Everyone in production agriculture experiences the same risks and challenges such as weather, nutrition, the environment, pests, public perception, sustainability, marketing, etc. This goes for whether your customer is the local elevator or the local farmers market.