Seed Sales with Tim Braun – AgGrad Live 017

Tim Braun is a District Sales Representative with Rob-See-Co, a small seed company based in Omaha, Nebraska that is responsible for distributing seed products from various suppliers, including Syngenta. After graduating with a degree in Agriculture Education, he worked with BASF for over seven years before starting his career as a sales representative with Rob-See-Co. Currently, he is responsible for promoting the company’s brand, recruiting new dealers, and engaging in on-farm seed sales.

Tim joins me today to share how he got started in the seed sales industry and the day-to-day activities of a seed sales representative. He explains how he incorporates education and consultancy aspects into his sales strategy and the impact that building relationships with farmers, dealers, and suppliers can have on your career as a seed sales representative. He also shares the challenges associated with building a business in a new environment, the most rewarding aspects of working in the seed sales industry, and the personal traits you need to become a successful seed sales representative.

 

“Relationships are the biggest thing that drive our industry.” – Tim Braun

 

Today on AgGrad Live:

  • Selling to seed dealers versus farmers.
  • How his career in the seed sales industry started.
  • How he incorporates education and consultancy into his sales strategy.
  • Examples of the day-to-day activities of a district seed sales representative.
  • Benefits of working from a home office.
  • Challenges associated with building a business in a new area.
  • The importance of building relationships and being visible throughout your community.
  • The most rewarding aspects of working in seed sales.
  • Sales roles available at Rob-See-Co.
  • How his career with BASF impacted his career with Rob-See-Co.
  • How traveling impacted the success of his career.

 

Tim Brauns Advice for AgGrads:

  1. Network, network, network.
  2. Treat your customers as you would like to be treated. Be fair with

 

Connect with Tim Braun:

 

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Tim Hammerich
tim@aggrad.com

Tim is a strategic communications consultant, founder of AgGrad, and the host of the "Future of Agriculture" podcast. Originally from California, he is now based out of Boise, Idaho.